Apple Intelligence - what it is, when to use it and what to think about - Part 1

What is Apple Intelligence ?

6/15/20251 min read

๐Ÿ Apple Intelligence Explained: Smarter Siri, On-Device AI & Real Privacy (Part 1)

Everyoneโ€™s talking about AI โ€” mostly Microsoft, Google, or ChatGPT. But Apple? Almost silent.

So I took a deep dive into Apple Intelligence โ€” what it is, how it works, and why it matters. Here's the important stuff, no sales pitch....

๐Ÿ” What Is Apple Intelligence?

Appleโ€™s new personal AI system in iOS 18, iPadOS 18, and macOS Sequoia. It powers:

Smarter Siri

Writing & summarization tools

System-wide intelligence

โœ… Runs mostly on-device using Appleโ€™s own LLMs โ€” with no external servers involved unless needed.

๐Ÿ“Š AI Comes in six (6) Flavors:

1. Foundation Models

2. Open-source AI

3. App-specific AI

4. Enterprise AI

5. Custom-trained AI

6. Edge/Embedded AI

๐ŸŽ Where do Apple Intelligence fits in?

Well, in two of the categories:

๐Ÿ”น Edge / Embedded AI And Enterprise AI

Runs locally on iPhone, iPad, Mac

No subscription, no token limits

Built-in across system apps

Falls back to Private Cloud Compute (Apple-only cloud) when needed โ€” still private.

๐Ÿ“ฒ Why On-Device Matters

Fast responses. No round trips. Most features (like summarizing emails or rewriting texts) happen right on your device.

๐Ÿ” Even cloud-based tasks go to Appleโ€™s own servers โ€” encrypted, private, and verifiable. No user profiles. No storage. No ads.

๐Ÿค– What Model Does It Use?

Apple uses its own LLMs โ€” and optionally integrates ChatGPT for broader queries. Youโ€™re asked before anything is shared.

๐Ÿ’ก Opt-in only. You stay in control.

๐Ÿง  Siri 2.0: A Smarter Assistant?

Siri now:

Summarizes messages

Edits tone in drafts

Finds photos from weeks ago

Sends emails โ€” all by voice

It's context-aware and built on Apple Intelligence. Not perfect, but a major leap.

๐Ÿ‘€ Coming in Part 2:

  • Real-world use cases

  • Risks vs benefits

  • Comparison: Copilot vs Gemini vs Apple

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